Recently, the “19th CFCA Digital Financial Joint Promotion Annual Event (2023) on Digital Transformation Prospects” was held in Beijing, co-hosted by the China Financial Certification Authority (CFCA) and over a hundred banks. The event unveiled the results of the “2023 Digital Finance Gold List Awards” selection, and Industrial Bank won the “Best Corporate Mobile Banking Award 2023” for its outstanding performance with the “IB Butler App”.
As one of Industrial Bank’s “Top Five Online Brands,” the “IB Butler App” is an open, integrated, and comprehensive online mobile financial service platform tailored for domestic and international corporate users across the market. Through years of iterative optimization and continuous expansion of service capabilities, it has evolved from solely providing payment and settlement services to becoming a “financial + non-financial” integrated service platform that covers multiple business scenarios for enterprises. It offers customers a convenient experience with the mobile phone as the primary tool, enabling them to conveniently handle business and transactions whenever and wherever they are.
According to the introduction, the IB Butler App provides customers with a full range of online financial products, including “payment and settlement, wealth management, online financing, and investment bank,” through the establishment of a comprehensive financial supermarket. It enables users to access comprehensive services such as “deposit, loan, remittance, and investment” through their mobile devices. Additionally, the app extends its services to cover various non-financial scenarios related to the daily production and operation of enterprises. These include reimbursement for business travel, salary tax calculation, mobile attendance, salary distribution, and welfare benefits, among others. This effectively contributes to the digital transformation of enterprise management.
With the vision of “building the ability to connect everything and creating the best ecological empowering bank,” the IB Butler App fully utilizes new technologies and concepts to improve its open banking service capabilities. By using transaction data as a core credit element, it provides online financing support to the upstream and downstream enterprises of core enterprises. Furthermore, the app’s focus on expanding the ecological financial service circle has gradually formed a scenario service system covering industries such as healthcare, education, transportation, housing construction, and government affairs, making valuable explorations in servicing Digital China Development.
The data shows that by the end of September, the number of customers using the IB Butler App has increased by 39.24% compared to the beginning of the year. The cumulative number of transactions for the year is 13.06 million, representing a 15.80% increase compared to the same period last year. The cumulative transaction amount for the year is RMB 905.8 billion, showing a 4.54% increase compared to the same period last year. The number of active monthly customers has increased by 60.67% compared to the same period last year.